Coolhunter Ltd

Company Ethos: The Coolhunter Ltd Approach

Coolhunter Ltd thrives on a blend of visionary market foresight and solid expertise. We're dedicated to diving into the depths of the business world, identifying companies brimming with potential and resonating with our core values of innovation and sustainability. Our portfolio is a curated collection of both established names and rising stars, reflecting our commitment to versatility and adaptability in an ever-evolving business landscape.

Vision and Mission: Charting Our Path

Vision: We aim to be the navigators in the business world, constantly seeking out and nurturing innovative enterprises. Our goal is to guide these businesses to ascend as leaders in their respective markets, shining a spotlight on their unique potential.

Mission: Our mission is to invest in and provide consultancy for businesses that show promise for growth and innovation, with a keen eye on their potential for positive societal impact. Leveraging our expertise, we are dedicated to guiding these businesses towards a trajectory of success, ensuring that they not only thrive in their markets but also contribute meaningfully to the broader community.

Equity Investments

roccamore.com

roccamore.com

A dynamic shoe company known for its innovative designs and sustainable practices empowering women and men.

5 stores in Denmark and 1 in Norway, more than 50,000 shoes and boots sold.

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Prepared Tech Holdings

Prepared Tech Holdings

A leading online entertainment and media company, partnering with some of the most progressive online entertainment businesses.

 

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Brewdog

Brewdog

A renowned craft beer brand is leading in the beverage industry with its bold flavours and unconventional marketing.

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Meet the Dynamic Duo: Masterminds Blending Innovation and Strategy to Elevate Your Business!

The Pro-fessional Nerd: Excelling in the Art of Geek Chic

The Pro-fessional Nerd: Excelling in the Art of Geek Chic

Line Peteri, The driving force behind Coolhunter Ltd, with her remarkable journey that includes being responsible for managing 35 million budgets at Entain, captivating audiences by reviewing gadgets on Danish TV2, and clinching the Cosmopolitan Best Female Entrepreneur Award for zmags.com. Her academic journey is equally impressive, featuring an Executive Leadership MBA from The University of Exeter and a Master's degree from The Chartered Management Institute. Significant roles at major companies such as Betsson, Twin, and Entain mark her professional track record. Her versatility extends to her consultancy roles in high-profile projects like the World Poker Tour and Sportsbook Parlaybay, where she demonstrated a broad skill set from strategic planning to market analysis. 

Linkedin profile
Master of UI-niverse: Crafting Digital Worlds with a Click and a Swipe

Master of UI-niverse: Crafting Digital Worlds with a Click and a Swipe

Jani Peteri, a renowned Creative Director with a distinguished career in gaming and digital entertainment, has also made significant contributions to top brands like Carlsberg and Nestle and even ventured into music by designing album covers for the Swedish top metal band Hardrock. His creative journey extends to major companies like Betfair and PokerStars, where he played a pivotal role in transforming their creative strategies and boosting brand presence. At Bonnier Gaming, he spearheaded innovative campaigns, and as a consultant, he made a substantial impact on market leaders such as Yggdrasil, Livescore, and Begame.  His expertise in crafting compelling narratives and visual experiences has not only set new standards in the gaming and digital entertainment industry but also significantly enhanced the brand identities of all the companies he has collaborated with.

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Linkedin profile

A Call to Start-ups

If you're a start-up looking for mentoring, hands-on expertise, and seed investment, contact us at Coolhunter Ltd. We are actively looking to expand our portfolio, focusing on new opportunities demonstrating technological innovation and sustainability synergy. We aim to uphold our reputation as a forward-thinking investor and a trusted advisor in the marketing realm. Let's collaborate to unlock your potential and chart a successful path forward in your entrepreneurial journey.

person using microsoft surface laptop on lap with two other people

Existing clients

Client Project Overview:

Client Project Overview:

ParlayBay Sportsbook, a rising star in the online betting arena, our primary objective was to establish a robust and resonating brand identity alongside a user-focused digital presence. This comprehensive project encompassed the development of unique brand guidelines and designing an engaging user interface (UI) and experience (UX). The aim was to ensure consistency across various platforms and create a brand that strongly connects with its audience. Additionally, we embarked on an ambitious mission to design an interactive and seamless UI, focusing on enhancing user engagement and accessibility. The UX was meticulously tailored to be intuitive and responsive, catering to the nuanced needs of the platform's users.

In parallel, we implemented a dynamic social media strategy and executed targeted online marketing campaigns. These efforts were geared towards increasing brand visibility, engaging effectively with the target audience, and leveraging data-driven tactics to optimize reach and conversion rates. The outcome of these initiatives has been tremendously positive for ParlayBay Sportsbook. They have successfully carved out a strong market presence, significantly enhanced the user experience, and fostered a growing online community. Our ongoing contributions continue to reinforce their status as a prominent sportsbook, driving user engagement and business growth.

Client Project Overview:

Client Project Overview:

AvatarUX, a pioneering force in game development, joined forces with us to revolutionize their gaming concepts and develop state-of-the-art games while also refining the user interface (UI) and user experience (UX) for a variety of projects. Our collaborative goal was to amplify the immersive experience of their games, ensuring they were not only entertaining but also accessible and engaging for players. This involved a close partnership in conceptualizing innovative game ideas transforming these creative concepts into playable realities. We focused on creating games that captivate players on multiple levels, incorporating the latest technology and imaginative storytelling for a truly engaging experience.

In addition to game development, a significant aspect of our collaboration was dedicated to UI/UX design. We crafted intuitive and aesthetically pleasing user interfaces, each thoughtfully aligned with the theme and objectives of the individual games. Emphasis was placed on creating a seamless user experience, making each game accessible, user-friendly, and compelling. This approach was not one-size-fits-all; we tailored the UI/UX designs to suit various projects' unique challenges and requirements, thus enhancing overall playability and user satisfaction. The outcome of this collaboration has been remarkable – our joint efforts with AvatarUX have resulted in a suite of engaging, visually stunning games. The enhanced UI/UX has markedly improved player engagement and retention, solidifying AvatarUX’s innovative and forward-thinking game developer status.

Client Project Overview:

Client Project Overview:

Prepared Tech Holdings, an innovative product company, engaged our services for a comprehensive approach to product development and marketing. Our collaboration was centred around creating a strong brand identity, developing effective public relations strategies, and performing in-depth market analysis, including SWOT and competitor assessments. Our efforts extended to developing a tailored go-to-market (GTM) strategy to achieve maximum market penetration. We provided crucial support in developing new products, ensuring they met market needs and stood out in a competitive landscape. Our insights into product design and functionality were aligned with current consumer trends and expectations, aiming to create products that resonate with the target audience.
 

In addition to product development, we focused on building a robust brand identity for Prepared Holdings, significantly enhancing brand recognition and customer loyalty. A comprehensive PR strategy was formulated to communicate the brand's message and values effectively. Our GTM strategy was customized, focusing on effective channels and tactics for market entry and expansion, utilizing data-driven approaches to optimize market penetration. As a result of these multifaceted efforts, Prepared Holdings has significantly strengthened its market position. The company now enjoys a more pronounced brand presence, a well-defined market identity, and a clear trajectory for continued growth and success within its sector.

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